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Goodness Direct

Don Gordon Suited



Don Gordon is the creator of Elite Wellness , providing simple plans and solutions for health and fitness success. He is also a highly sought after group exercise presenter.

Don has spoken for or consulted with corporate brands and educational institutions. He’s trained with some of the most decorated Karate athletes and coaches in England and holds a 3rd degree black belt and competed as a masters triathlete since 2005. Placing in the top 20 London Triathlon sprint team in 2007. Don enjoys sharing projects and best ideas with top experts in their fields including Matt Lovell, the UK’s top sports nutritionist, Dr Stuart McGill the world’s leading back and spine expert because they know he’ll share them with you. Most importantly, he has a fun and caring approach that provides education and tools to help you make your life and your health thrive, by teaching you which actions will get you the outcomes you want. Through video teaching aids, courses, and workshops, Don is dedicated to helping you grow your capabilities and resources and to getting you to that next level of empowering health, no matter where you are in the process right now. Don also offers limited personal coaching, and limited consulting to institutions and businesses.

Don Gordon completing various sporting events

During his ten years of experience in the health and fitness industry he has helped hundreds of individuals covering: Pre-Diabetes/Type 2 Diabetes, Nutrition Coaching and Advice, Advanced Corrective Exercise Instruction, Pilates, Fit2fite, TRX Suspension Training, Body Balance, and Group Exercise.

Don lives in the UK. His better half is a teacher. Between the two of them, they enjoy chiropractic care, family, and love to explore musical pursuits and many challenging and exciting hobbies and pastimes.

Affiliations and Disclosures


  • Don is Owner Elite Wellness UK.
  • Don answers his own emails and operates all his own social media presence accounts.
  • Don likes various natural and organic health products available from BetterYou, Red23, Goodness Direct, Muscle Food.
  • Don is the Chairman of an epilepsy charity called Ring20Research Support UK.
  • If you have any questions about anything Don sells or promotes or any other potential affiliations, please contact Don via his contact form.
  • Don is a Student Member of The British Association for Applied Nutrition and Nutritional Therapy (BANT) and the Royal Society of Medicine. He also continues his studies in nutritional science at the Centre for Nutrition Education & Lifestyle Management (CNELM)